Some good thoughts from Kevin de Young on the fashionable notion of corporate apologies.
Worth a read, and he links to a perhaps even better treatment of the subject by Theodore Dalrymple.
"The habit of public apology for things for which one bears no personal responsibility changes the whole concept of a virtuous person, from one who exercises the discipline of virtue to one who expresses correct sentiment. The most virtuous person of all is he who expresses it loudest and to most people. This is a debasement of morality, not a refinement of it. The end result is likely to be self-satisfaction and ruthlessness accompanied by unctuous moralizing, rather than a determination to behave well."
Dalrymple is describing precisely the kind of self-righteous agonisings displayed by the Pharisees in the Gospels & fiercely denounced by Jesus.
Unfotunately it is also seen today in abundance both in politics & on social media where moral hand-wringing & "virtue-signalling" are done for all the world to see.
Christian, take note: Jesus was not impressed.